Visibility & discovery
Get spotted by promoters
Boost your discoverability with the right pages, SEO, and channel playbooks.
6 min read
Last updated: January 15, 2025
Being Discovered by Promoters
To get noticed by professionals, your project must appear in the right places, with up-to-date information and a coherent identity.
Promoters often form an opinion in under 20 seconds — your job is to make sure they instantly see who you are and what you offer.
This guide lists the key optimisations to increase your visibility.
🗺️ 1. Map your online presence
First step: check where you actually exist
Review:
– Your website (if you have one)
– Key social networks (Instagram, YouTube, Facebook, TikTok…)
– Streaming platforms
– Google search results (your name + city + “concert” / “live”)
– Music directories
– Event pages (old venues, festivals, showcases)
Look for consistency across:
– Project name
– Photos & visual identity
– Musical style
– Streaming links
– Booking contact
💡 With BandCopilot
Your presskit becomes your central identity hub:
– Same profile picture
– Same short bio
– Same streaming links
– Same booking details
No more contradictory information across platforms.
👀 2. Show what you're doing today, not years ago
Promoters avoid projects whose last updates look outdated.
Check:
– Recent posts (pin one if possible)
– Recent live video
– Upcoming shows
– Updated bio
– Updated band lineup
💡 On BandCopilot
Your presskit automatically displays:
– Your next show
– Your latest show
– Your current setlist
– Your latest media (photo, video, audio)
Even if you're not super active on social networks, your presskit stays alive.
⚡ 3. Quick optimisations to be discovered
Add a “next shows” block
A strong signal for promoters:
“They’re active. They play. They tour.”
💡 On BandCopilot
This section is built-in — just enter your shows, and the presskit updates itself.
Pin a short live video
A recent live clip = instant credibility.
30–40 seconds is enough.
No need for a film crew — just a clean, stable, authentic live moment.
💡 On BandCopilot
Paste your YouTube link → the embed appears automatically.
Link all your profiles to your presskit
Every profile should point to one clear source: your presskit.
Why? Because promoters want instant access to:
– Bio
– Music
– Video
– Photos
– Contacts
– Shows
→ All in one place.
💡 With BandCopilot
Your presskit acts as a professional hub.
Instead of sharing multiple links, you share a single, polished page — mobile-friendly and fast.
🧩 4. Harmonise your message
Tell the same story everywhere:
– Same short bio
– Same visuals
– Same profile picture
– Same tone
– Same contact link
💡 On BandCopilot
Define your identity once — your presskit keeps it consistent.
🚀 5. In short
Being discovered by promoters is not luck.
It’s about presence, consistency, and centralisation.
✨ With BandCopilot, you create a professional showcase that places your project exactly where promoters are already looking.
Ready to launch your press kit?
Band Copilot guides you through a pro mini-site, gig manager, and assets library in minutes.
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